Creativity

New media provides people from diverse backgrounds and interests access to various tools that can spur creativity. A story published in The New Yorker titled, "1+1+1=1 The new math of mashups.", details a guy, Jeremy Brown aka DJ Reset, that created a mashup by combining lyrics from Debra from a Beck album with vocals from Jay-Z and Pharrel's song Frontin. The new mashup soon Jeremy created  from his apartment in Long Island City was "Frontin on Debra", and he offered the song on iTunes. DJ Reset's access to various songs, beats, and the iTunes provided him access to what he needed to produce and sell the "mashup" piece. Mashups produced by others continues to thrive.

Other examples of how new media fosters creativity can also be seen among the pop culture. A few examples include the use of filters on new media sites such as Snapchat, the use of quirky slangs such as "bye Felicia", and the ALS challenge videos that aided in raising money for research.